Four tools, built from eleven years of sitting across the table from people starting businesses. Free and low-cost to help entrepreneurs and want-repreneurs (those that want to start their own business but don’t know where to begin) refine their ideas, build revenue models and lay a successful foundation for their business.
I also have developed The Business Blueprint – software to support business mentors, instructors, SBDCs, incubators, or anyone that supports small business owners and entrepreneurs – to help scale your impact.
NAPKIN MATH
Quick, no-fluff financial modeling for a new business idea – figure out if the math works, and if you can actually make money – before you build anything.
- Break-even and price floor calculated for you
- Works for services, products, and side gigs
- Create ‘What-If’ scenarios and see Live Profitability
- Export your financial plan to PDF or Excel for your co-founder, bank or advisor
- No spreadsheet experience necessary
Couch to $1K
A step-by-step system that tells you exactly what to do each day — and coaches you through it — until you make your first $1,000.
- Develp, test and make money from your idea.
- Shows up every time with the right next step.
- Pushes back when you’re coasting. Stays with you until the money shows up.
- Honest feedback on your work, accountability when you stall.
- A Business Blueprint when you finish to share investors, advisors or lenders.
NAPKIN MATH – FREE
Find out if the idea pays for itself — before you build anything.
Most new business owners have never built a pro forma (a spreadsheet showing if and how much money their business can make) — and that’s exactly why so many start without really knowing if the numbers work. This tool walks you through it step by step. No spreadsheet experience required.
Four inputs: what you charge, what it costs you, how many you can realistically sell, and what you need to live on. The sheet does the rest and tells you plainly whether your idea actually can make money.
- Does the Math, Math? See if the pricing, costs, or timing actually work before you’ve spent a dollar finding out the hard way.
- Know how much cash you actually need– Most businesses aren’t profitable from day one. This shows exactly how much cushion gets you through.
- Plan for the slow months – Demand isn’t steady for most businesses. See it coming instead of getting surprised by it.
- Speak the language lenders expect – If you ever apply for a loan or raise money, a real pro forma is what they’ll ask for first.
Couch to $1K – Free to Start
A Business Plan that Follows Up and an On-Ramp to Your First $1,000 in Revenue.
A step-by-step system that tells you exactly what to do each day — and coaches you through it — until you make your first $1,000. Built for real small businesses with a custom plan tailored to your location: cleaning services, food trucks, photography, lawn care. social media management, etc.
- Name the thing you’re selling, anywhere in the U.S. and learn what makes your unique
- The right next step – no overwhelming business plan or course
- Coaching when you’re stuck and feedback on your work
- Accountability when you stall
- Trackable reps to keep momentum (and money) flowing
- A Business Blueprint when you finish |
Complete the work and we turn your journey into a 2-page business summary built from your actual notes. Your customer, your offer, your validation, your revenue. Perfect to take to an advisor, SBDC, investor or lender.
For INSTITUTIONS
The Business Blueprint
Give every participant a plan — and a coach — on day one. Not a workshop. Not a workbook. A personalized daily system.
Built for the organizations doing this work at volume – so a program 30 clients gets the same structured start as the one sitting in your office today.
A personalized plan
Built for their specific business idea, their city, and their starting budget - not a generic template
Coaching on every step
Context-aware coaching specific to their situation. Not generic advice. Answers that push back and move them forward.
Accountability when they stall
If a participant goes dark for a period of time, the system follows up, and pings their advisor. Automatic nudge emails keep momentum going.
Advisor dashboards, analytics and support
Business advisors, mentors, and coaches can see progress in real time, track participant trends and even weigh in with advice and support.